When it comes to the term ‘respect’ in the watch world, many who are not deep in watches will equate respect with the price. The more expensive the watch, the more respect it gains.
However, if you know your watches, you know that is not how it works. Many reasons make a watch respectable or not, such as reliability, performance, value, and so on. What about Citizen watches? Are Citizen watches respected?
Citizen watches are generally respected, as they are considered reliable and high-quality timepieces. Citizen Watch Company has a long history of producing watches for consumer and professional use. It also has a reputation for producing durable and accurate watches.
This article explores why Citizen watches are respected by many by looking into many aspects of the watch production itself.
READ MORE: Are Citizen Watches Reliable?
Why are Citizen watches respected? One of the key factors is the company’s commitment to using high-quality materials and components in its watches.
Citizen uses materials such as stainless steel, titanium, and ceramic in its watch cases and bands, known for their strength and durability. These materials are resistant to wear and tear and can handle everyday wear and abuse.
Aside from making watches with full titanium, some models are also given a unique hardening titanium coating, which Citizen calls Duratect. These treatments made the Citizen’s watches much more scratch and impact resistant.
Some watches also have additional durability features, such as anti-magnetism or shock resistance. These watches are typically featured in Citizen’s ultra-tough watch collections. You want these watches if you live an active, outdoor lifestyle.
High Quality, In House Movements
In addition to strong and durable materials, Citizen also uses high-quality movements in its watches. In addition to using high-quality materials and components, Citizen also strongly emphasizes innovation and technology.
For example, the company’s proprietary Eco-Drive movement is powered by light. It does not require a battery, making it an environmentally friendly and reliable choice.
Citizen’s quartz and mechanical movements are also known for their accuracy and reliability.
Citizens also do not use third-party movements. This means Citizen builds everything for their watches in-house. This is a feat not achieved by even some luxury Swiss brands, with quite a few using third-party branded movements inside their watches.
In fact, Citizen actually supplies their movements to many of these watch companies. Many popular fashion watch brands also use movements from Miyota. This movement maker is part of the Citizen watch group.
New Features And Innovations
The company is constantly introducing new features and technologies in its watches, such as GPS, Bluetooth connectivity, and other advanced features. These technologies can help enhance the watches’ functionality and reliability, making them more useful and convenient to wear.
For example, a watch with GPS capabilities can be used to track your location. In contrast, a watch with Bluetooth connectivity can be used to receive notifications and communicate with other devices.
Wide Options And Collections To Choose From
Citizen’s commitment to innovation and technology is evident in its collections, which cater to various interests and needs. For example, the company’s Promaster collection is designed for outdoor and adventure enthusiasts. It includes watches with water resistance, a compass, and an altimeter.
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On the other hand, the company’s Eco-Drive collection is focused on sustainability. It includes watches powered by light and does not require a battery.
Rigorous Quality Control & Testing
In addition to using high-quality materials and components and incorporating innovative technologies, Citizen also strongly emphasizes quality control and testing. The company conducts extensive testing on its watches to ensure that they meet its high accuracy, durability, and reliability standards.
This includes testing the watches in various environments and conditions and subjecting them to various stresses and strains to simulate real-world use.
Great Network Of Service Centers
Citizen also has a network of service centers and authorized dealers worldwide, providing convenient and accessible customer support. Suppose a Citizen watch does experience an issue or malfunction. In that case, the company has a team of trained technicians who can diagnose and repair the problem.
In addition, Citizen offers a variety of warranties and maintenance programs to protect its customers’ investments and ensure that its watches remain in good working order.
Endorsed By Well-Known People
Citizen watches generally do not engage in aggressive marketing on their watches. As a result, you do not really see their ads on major sports, fashion, or business events. At these places, you tend to see ads for Swiss luxury brands such as Rolex, Omega, or maybe Breguet.
Instead, Citizen focuses on investing in their watches, improving their quality and fineness, and then relying on the more traditional yet best form of marketing – word of mouth.
As a result, many people may wear their Citizens and talk about how good their watches are. Citizen has its own legion of fans that sport them, including celebrities.
For example, Bernie Sanders is a fan of Citizen, regularly wearing a Citizen Eco-Drive Paradigm in public. One of Asia’s richest men, Li Ka-Shing, is also a fan of Citizen. He has been seen wearing his favorite Citizen Attesa watch, despite being more than able to afford the most expensive of watches.
As a result, these people helped to push Citizen watches’ image in the eyes of many. They helped the brand to gain the respect of many watch enthusiasts.
Overall, Citizen watches are generally considered reliable and high-quality timepieces, which helps the brand earn a high degree of respect from watch enthusiasts. The company’s commitment to using high-quality materials and components, as well as its focus on innovation and technology, contribute to the reliability of its watches.
Additionally, the company’s extensive quality control and testing processes, as well as its network of service centers and authorized dealers, help to ensure that its watches meet its high standards for accuracy, durability, and reliability.
While no watch is completely immune to issues or malfunctions, Citizen watches are known for their durability and reliability. They are a good choice for those looking for a reliable timepiece.